Technology advancements are an interesting element to watch as so much of what we do is now based in technology. In anticipation of the upcoming ITEXPO East event, TMCnet recently interviewed Gary Anderson, president and CEO ofNetbriefings (News - Alert).
Anderson was asked his opinion on the most significant technology advancements in 2010 and he pointed to the continued adoption of video. When asked his opinion on the video format wars, Anderson shared that all customers should not have to worry about video format wars as vendors will likely address the issue. Anderson also believes that tablet adoption will definitely advance video in the market.
When asked what forms of video were most important, Anderson noted that while live is what everyone thinks about; you need easy on-demand creation particularly on the global market. He also shared that in his view of the future, everything will have video, from collaboration to consumer access. As for when telepresence will become mainstream in the corporate environment, Anderson stressed that he believes it will NOT become mainstream. When asked what factors will play a driving role in desktop video publishing, Anderson said that YouTube (News - Alert) presents a security disadvantage for the enterprise. As for long term growth in video, on-premise tools are on their way out and hosted solutions offer so many more benefits.
Anderson was also asked about social media, and he is s definite believer and has several tools that he uses to interact with customers and for internal collaboration. In the future, he believes it will be easier to connect with people through social media than e-mail. Internally, all employees in his company have Facebook (News - Alert), and LinkedIn, and they blog regularly and use blogs for internal corporate communications. In 2011, Netbriefings will offer tracking functions of the Proclaim family of tools to send out video messages, track in real-time when they are watching it. As for his surprising prediction – possibly people will finally get it that too many face-to-face meetings are a waste of time.
No comments:
Post a Comment